Opt-in consent is best implemented with the help of a cookie banner. It is therefore necessary to inform visitors about this and, in particular, to obtain active and informed consent in advance ( opt-in procedure). Since Google is a US company, data collected by the individual services is transferred to the USA – which the GDPR does not like. Therefore, to briefly repeat: The USA is considered a third country with an inadequate level of data protection from the EU’s point of view, especially after the overturning of the Privacy Shield.
In the previous course of the article, we already addressed the issue of Google and data protection and opt-in consents. Specific requirements for joint responsibility are regulated in Article 26 of the GDPR. This stipulates that several parties share responsibility for data processing. In the specific case of the use of the Google Maps API, Google has created the supposedly optimal Joint Control Contract. The legal basis for the order processing contract is Article 28 of the GDPR. Such a contract is intended to ensure that the company commissioned by the website operator processes the data in accordance with the requirements of data protection. In the case of commissioned processing (formerly: commissioned data processing), a website operator concludes a contract with a company if user data are processed. 🤝 Order processing agreementĪs with the use of Google Analytics, an order processing contract is also necessary in the case of Google Maps. To use Google Maps in the most privacy-friendly way, we recommend that you meet the following criteria. What do I need for the data protection-compliant integration of Google Maps? Unlike other WordPress cookie plugins, Real Cookie Banner has already taken care of the correct set-up of the Google Map service (cookies), so you can manage consent and corresponding documentation easily & quickly. To legally obtain consent for cookies, it is recommended to use Google Maps in combination with a cookie consent tool like Real Cookie Banner. These store user information by means of an individual user ID. It is not possible to integrate Google Maps into a website without a cookie.Īs just mentioned, Google Maps sets non-essential cookies (as of 2021, especially the NID and SID cookies). Is it possible to integrate Google Maps without cookies? In conclusion, the Google Maps service, which transmits data to third parties (Google), may only be integrated after the express OK of the user. However, this requires the opt-in consent of the visitor, as the setting of such cookies and the collection, storage and further processing of personal data may not normally be carried out without the active and informed consent of the user. Google Maps also sets cookies for advertising purposes, which are considered non-essential. As a result, personal data of the user is transferred to Google. If Google Maps is integrated into a website, an automatic connection to the Google server is established – this applies both to the map and to Google Fonts.
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However, this agreement is now obsolete, as the ECJ found the level of data protection in the USA to be insufficient. Previously, the Privacy Shield agreement negotiated between the US and the EU regulated data transfers to the US. The USA is considered an insecure third country in the EU from a data protection perspective. Since Google Maps, like Google Analytics, is a service of the US company Google LLC, it transfers data to the USA. Because the US company is not exactly known for complying with the requirements for the correct handling of personal data. Whenever the topic of Google comes up, the GDPR’s toenails curl. It therefore makes sense for website operators to include a map on their website in order to be found more easily.
With several billion users, Google Maps is definitely more than popular.
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It is also possible to download offline maps to find the right address even if the internet connection is slow. The US map service can be used both online and in the form of an app. This service also allows individual addresses to be displayed in a 360° panoramic view.
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In 2007, Google Maps was expanded by the free service “Street View”. Finding new restaurants, theatres, sights, exhibitions and much more is possible thanks to the map service.įor the search, the service developed by Google uses aerial photographs and satellite data. But Google Maps is also no longer a foreign word to culture lovers, travel enthusiasts and gourmet tasters. The digital map service is primarily used for navigation, to calculate routes and find parking spaces.
Seeing all corners of the world – this is exactly what can be done with the Google service (at least in theory).
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